Official Network of the New England XPO for Business at Boston

Created by the Boston Chapter of the American Marketing Association

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Marketing Gurus

Connect and converse with New England's most accomplished marketing masters. Enjoy discussions on all things marketing! Join us now to discuss best practices in marketing and make some new friends along the way! Get involved, get connected!

Members: 40
Latest Activity: Sep. 2, 2009

Discussion Forum

Rick Littrell

OK...It's Official...This is the Dead Zone!

What are the discussions that you all expected to be involved with in this group and what would be of interest to you? Personalized communications, social media, direct marketing, corporate branding,…

Started by Rick Littrell Jul. 23, 2009.

Rick Littrell

What was your experience from attending the XPO? 2 Replies

Now that the XPO is over, what did you learn? Did you gain any insight into strategies or technologies from the seminars/workshops that you attended? What it worth your time? Did you connect with any…

Started by Rick Littrell. Last reply by Lew Sabbag May. 28, 2009.

Rick Littrell

What are you going to look for at the upcoming XPO? What do you expect to find? 2 Replies

With over 15,000 expected to attend, +300 exhibitors, +36 seminars the XPO will be the MUST attend event for Boston business professionals. What do you think will show as marketing trends? What will…

Started by Rick Littrell. Last reply by Margie Mintz May. 18, 2009.

John Cass

Holiday Marketing Calendar

I'm building a holiday marketing calendar template at the moment, and looking for examples of companies that have conducted marketing campaigns around a holiday. Let me know if you have any examples…

Started by John Cass May. 16, 2009.

John Cass

Describe your company's marketing efforts 7 Replies

What is working for you in the current economy, what's not working. How are you listening to customers? How are you developing new channels and building new products?

Started by John Cass. Last reply by Wil Porter May. 7, 2009.

Rick Littrell

Buring Question...Communications trends are changing...How are you using print now? 1 Reply

As we all go more on line and what real time measurement, how are your using print components in your marketing strategy for lead gen and event promotion?

Started by Rick Littrell. Last reply by John Cass Apr. 30, 2009.

Rick Littrell

That "Burning Question" idea is getting a slow start so far, let me try again... 2 Replies

I still would like some feedback on this question, if you have the time... "Is it more important for the individual to be the prime focus of a social media strategy or should the brand establish a "…

Started by Rick Littrell. Last reply by Rick Littrell Apr. 30, 2009.

Stephen Melanson

Marketing and Sales and the "different page" 2 Replies

OK...I'm pretty sure Marketing and Sales people are at odds most of the time. Partly because they don't think the same, feel the same things are important, and don't normally understand (or have muc…

Started by Stephen Melanson. Last reply by Rick Littrell Apr. 20, 2009.

Rick Littrell

Hi, All...Wanted to introduce myself at your Community Manager and Humble Servant...

I am looking forward to having discussions on all things marketing! The beauty of this group is that we can cross into any marketing topic, including direct marketing, social media, interactive,... I…

Tagged: manager, community, introduction, questions, burning

Started by Rick Littrell Apr. 19, 2009.

 

Members (40)

Rick Littrell John Cass Margie Mintz Wil Porter Lew Sabbag Michelle Borelli Stephen Melanson Samantha M. Mark O'Toole Robert Rebholz Greg Robertson Alyssa Dver Adam Fullerton venkatesh Allan Steinmetz Winnie Henchey Brian Kain Stephen J Daniel Jeffrey Fiedler Carol Bowen Bill Berk Jeff Berger Nancy Loderick jane cournan Timothy B. Tanner John Rothstein Michael Phelan Caralie Coleman Christine Qian Andy Lurie
 
 

AMA Boston

This professional network has been brought to you by the Social Media experts and Marketing professionals at the Boston Chapter of the American Marketing Association (AMA Boston) in partnership with Event Management.

Latest Activity

March 3
Nancy Loderick updated their profile
March 3
Suzanne McDonald added a blog post
What Will "E-Commerce 2.0" Look Like in the Next Few Years? CEO insights: e-tailers’ take on SEO, Online Marketing, Mobile, Social Media Some highlights from the MITX panel at the Microsoft NERD Center in Cambridge, MA “Advertising within social…
February 1
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These will outlast any link-building, SEO, or other short-term techniques. Timeless Search Marketing and Social Media Tips * Be up-front about who you are and what you do. * Use the words that searchers are using. * Be honest. No one likes being…
December 29, 2009
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Jonathan Kranz's blogging and newsletter tips for communicating with clients and prospects at Mirror customers' concerns * Offer info of real value: expertise and experience they can use * Spread around where applicable on your site * Social media…
December 22, 2009
David Murphy updated their profile
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Brindey Weber and Eduardo Crespo are now friends
November 19, 2009
November 2, 2009
 

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