Official Network of the New England XPO for Business at Boston

Created by the Boston Chapter of the American Marketing Association

Suzanne McDonald

CEO insights: e-tailers’ take on SEO, Online Marketing, Mobile, Social Media

What Will "E-Commerce 2.0" Look Like in the Next Few Years?

CEO insights: e-tailers’ take on SEO, Online Marketing, Mobile, Social Media

Some highlights from the MITX panel at the Microsoft NERD Center in Cambridge, MA

“Advertising within social media is different from community-building: It's about demand-generation. Search, on the other hand, is really about demand-satisfaction.”
-- Brian Eberman - CEO, Avenue 100 Media Solutions

“Need to focus on value proposition, grow and evolve, keep ear to consumer, and keep adding value.”
-- Scott Savitz - CEO and Co-Founder, Shoebuy

“CSN continues to experiment and find interesting things to do … "
-- Niraj Shah - CEO and Co-Founder, CSN Stores

More details on social media contests, banner ads, and why these CEOs feel they’re weathering the economic downturn at Blog.DesignatedEditor.com


Approaching 20,000 visits … questions, comment always welcome!

Tags: Affiliate, Internet, MITX, Marketing, Media, Mobile, Online, Retailer, SEO, Social

Comment

You need to be a member of Official Network of the New England XPO for Business at Boston to add comments!

Join Official Network of the New England XPO for Business at Boston

AMA Boston

This professional network has been brought to you by the Social Media experts and Marketing professionals at the Boston Chapter of the American Marketing Association (AMA Boston) in partnership with Event Management.

Latest Activity

Suzanne McDonald updated their profile
March 3
Nancy Loderick updated their profile
March 3
Suzanne McDonald added a blog post
What Will "E-Commerce 2.0" Look Like in the Next Few Years? CEO insights: e-tailers’ take on SEO, Online Marketing, Mobile, Social Media Some highlights from the MITX panel at the Microsoft NERD Center in Cambridge, MA “Advertising within social…
February 1
Suzanne McDonald added a blog post
These will outlast any link-building, SEO, or other short-term techniques. Timeless Search Marketing and Social Media Tips * Be up-front about who you are and what you do. * Use the words that searchers are using. * Be honest. No one likes being…
December 29, 2009
Suzanne McDonald added a blog post
Jonathan Kranz's blogging and newsletter tips for communicating with clients and prospects at Mirror customers' concerns * Offer info of real value: expertise and experience they can use * Spread around where applicable on your site * Social media…
December 22, 2009
David Murphy updated their profile
December 20, 2009
Brindey Weber and Eduardo Crespo are now friends
November 19, 2009
Steven Shapiro, Esq. updated their profile
November 2, 2009

© 2010   Created by Myles Bristowe

Badges  |  Report an Issue  |  Privacy  |  Terms of Service